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PSU CBA Participates in Global “How to Change the World” Sustainability Bootcamp

Prince Sultan University’s College of Business Administration (CBA) continues to lead efforts in promoting experiential learning and global engagement, in line with Saudi Vision 2030 and sustainable higher education practices. As part of this vision, the college participated in the prestigious Global Sustainability Project Bootcamp, organized by the international organization How to Change the World (HTCTW), under the MEBAS global partnership initiative.

This global educational program brought together hundreds of students from over 35 universities worldwide, empowering them to design innovative solutions to real sustainability challenges using collaborative, human-centered, and digitally enabled methods. In addition to critical thinking and teamwork development, students received a digital badge to showcase their skills and accomplishments.

Six outstanding CBA students represented PSU in the Spring 2025 cohort:

·         Abdulaziz Alghamdi – Finance

·         Waleed AlFayez – Finance

·         Afnan Zubair Siddiqui – Marketing

·         Wed Alghamdi – Marketing

·         Raneem Alfadhel – Marketing

·         Haifa Alshehri – Finance

These students collaborated with international peers to address global sustainability challenges, including renewable energy adoption, sustainable urban mobility, and community-driven innovation. One PSU student team, for example, proposed an innovative approach to accelerate the shift from diesel-powered minibuses to electric buses in Nairobi, Kenya, through behavioral and economic interventions.

The initiative also highlighted the college’s academic leadership. Dr. Rhada Boujlil served as a faculty mentor, supporting international student teams in interdisciplinary project development. Meanwhile, Dr. Nof Al-Sufyani participated in the Experiential Educator Fellowship, gaining tools to integrate experiential learning into PSU courses. These efforts strengthen the college’s alignment with AACSB accreditation standards, particularly those related to engagement, innovation, and impact.

Overall, the initiative enhanced PSU’s international visibility, supported curriculum development through global best practices, and reinforced the university’s commitment to preparing future leaders who are equipped to address complex global issues.